A marketing course is a structured program of study that helps individuals learn about the principles and practices of marketing. Depending on the course, students may learn about market research, developing targeted marketing plans, creating effective advertising campaigns, building customer relationships, and more.
There are many free online marketing courses available that can help you learn the basics of effective marketing. For more information about online marketing courses, you can explore this link.
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Here are five of our favorites:
1. The Art of Marketing: This course from Southern Illinois University Carbondale explores how to create successful campaigns through research, analysis, and planning.
2. Marketing for Dummies: This self-paced online course from John Wiley & Sons teaches basic concepts in marketing such as market segmentation, targeting, and lead generation.
3. How to Market Online: This course from American Express provides an overview of digital marketing tools and strategies such as search engine optimization (SEO), pay-per-click (PPC), email marketing, and social media.
4. Udemy: Udemy is a popular website where users can find thousands of free online courses to teach a variety of topics. Some popular free online marketing courses include “How to Market on Social Media” and “How to Create a Landing Page.”
5. Coursera: Coursera is an online school that offers thousands of free courses on everything from computer security to zoology and many more. The courses are generally short, specializations on a specific topic, and self-paced, meaning you can start when you have the time to learn and finish when you want to.